Information We Collect

Personal Information You Provide
When you make a purchase, create an account, sign up for communications, or contact us, we may collect:

• Name and contact information (email address, phone number, mailing address)
• Billing and shipping addresses
• Payment information (credit card numbers, billing details) - processed securely through our payment processors
• Order history and transaction details
• Account credentials (email and password)
• Communications you send to us

Information Collected Automatically
When you visit our Site, we automatically collect certain information, including:

• Device information (browser type, operating system, device type)
• IP address and general location data
• Pages viewed, links clicked, and browsing behavior on our Site
• Referring website or source
• Date and time of visits

This information is collected through cookies, pixels, and similar technologies as described below.

How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including shipping and payment processing
• Communicate with you about your orders, inquiries, and requests
• Create and manage your account
• Send marketing communications, promotions, and updates (with your consent where required)
• Improve our Site, products, and services
• Personalize your experience
• Prevent fraud and ensure security
• Comply with legal obligations
• Verify identity for high-value transactions as required by law

How We Share Your Information

We do not sell your personal information. We may share your information with:

Service Providers: Third parties who help us operate our business, including payment processors, shipping carriers, email service providers, analytics providers, and customer service platforms. These providers only access information necessary to perform their functions and are contractually obligated to protect your information.

Business Partners: If you use our Buy Back Program, your information may be shared with American Precious Metals Exchange (APMEX) to facilitate the transaction.

Legal Requirements: When required by law, legal process, or government request, or to protect the rights, property, or safety of BYRD, our customers, or others.

Business Transfers: In connection with a merger, acquisition, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to collect information about your browsing activity and to improve your experience on our Site.

Essential Cookies: Required for basic Site functionality, such as shopping cart and checkout.

Analytics Cookies: Help us understand how visitors use our Site so we can improve it.

Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.

You can control cookies through your browser settings. Note that disabling cookies may affect Site functionality.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. All payment transactions are encrypted using SSL technology and processed through PCI-DSS compliant payment processors.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. This includes retaining your information to comply with legal obligations, resolve disputes, and enforce our agreements.

Order and transaction records are retained for a minimum of seven (7) years for tax and legal compliance purposes.

Your Rights & Choices

Access & Correction: You may access, update, or correct your personal information by logging into your account or contacting us.

Marketing Communications: You may opt out of marketing emails by clicking "unsubscribe" in any marketing email or contacting us. Note that you may still receive transactional communications related to your orders.

Account Deletion: You may request deletion of your account and personal information by contacting us. Note that we may retain certain information as required by law or for legitimate business purposes.

California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

• Right to Know: You may request information about the categories and specific pieces of personal information we have collected, the sources of that information, the purposes for collecting it, and the third parties with whom we share it.
• Right to Delete: You may request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You may request correction of inaccurate personal information.
• Right to Opt-Out: You have the right to opt out of the "sale" or "sharing" of your personal information. BYRD does not sell personal information in the traditional sense. However, some of our advertising practices may constitute "sharing" under California law.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at clientservices@flywithbyrd.com with the subject line "California Privacy Request." We will verify your identity before processing your request.

Do Not Sell or Share My Personal Information: To opt out of the sharing of your personal information for targeted advertising, please contact us or adjust your cookie preferences on our Site.

Children's Privacy

Our Site is not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will delete such information.

Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party sites you visit.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Effective Date." Your continued use of the Site after any changes constitutes your acceptance of the revised Privacy Policy.

For material changes, we will provide notice through the Site or by email where required by law.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Email: clientservices@flywithbyrd.com

Fly With Byrd, Inc.
PO Box 642
Ketchum, ID 83340